Article Writing Tips – What is the Perfect Article?

Wednesday, February 20th, 2008

As promised, I mentioned I will share more article writing tips about creating a killer article that pull in traffic, bring in more subscribers and make more sales.

What is the Perfect article?

Personally, an article is “perfect” if it achieves what I wrote it for. Whether it is for more traffic, or to build up my credibility as a subject expert, or for bum marketing, as long as it can hit the target, it is. Over time, I do come to realize that there are a few key ingredients that are essential to write a winning article for article marketing.

In writing for article marketing, you need to pay attention to the following in order to see your articles rank well for the targeted keywords, get publishers to publish your content for more traffic and to pre-sell your readers.

1. A Powerful & Attention-Grabbing Title

You need to create a great looking article. Your article title is the first thing readers see, not your content. It determines if it is interesting enough for your prospect to click on it to read. So pay attention to it!

Use words like “How to”, “Tips”, “What”, “Where”, “Who” etc. Use numbers. Call them to action. Example “10 Tips to Approach the Girl of Your Dreams”.

Always remember to include the target keyword in the title. Miss this and you lose the chance of ranking well.

2. Keyword Density

I mentioned in my earlier post that an ideal keyword density is between 1 to 2%. This is applicable for most article directories. Stay within this and you should be safe from being banned for keyword spamming/abuse.

This appropriate density is also ideal for SEO. Remember to use the target keyword in the introduction, article body and conclusion.

3. Article Body

The ideal format of a well-written article is to have an introduction that summarizes what the reader is getting from the entire article, a body with the various points elaborated, and a conclusion that calls them to click on your resource link for more information.

So in short, an article should have an introduction, point 1 to 4 (or more) and conclusion. Stay within 400 to 600 words.

When writing your content, make it informative. Give them facts, details and anything that you feel will be useful for them.

There are different types of article content or format of writing.

a. List of resources or places

You can either write your article as a list, such as listing the top 10 places to get free links or 10 free tools to do something.

b. Review

You can write a review of a product or service, explaining each feature, pros and cons, and give your honest comments.

c. FAQ format

I seldom see people doing that but this is a good suggestion for you. Think of some relevant and commonly questions people ask about the topic you are writing about. Then offer the answers.

When writing an article, always leave the readers with a good impression and wanting to find out more. Bait them, make them curious enough to look at your author resource box!

4. Author Resource Box

This is the most important part of your article. Why? This is where your “sales pitch” or any form of promotion can take place without getting banned by the article directory. Once again, be creative and make your author resource intriguing and attractive enough for your prospects to click to your website.

Compare these 2:

Dave is an online entrepreneur. Visit his site at XXXX to find out how to market with articles.

Dave makes well over $10,000 monthly from article marketing alone. You can too! See how he converts a piece of plain content into a traffic-sucking and sales converting article at XXXX.

Which One is Better?

Remember to use the target keyword as anchor text for backlinking purposes.

These are the real ingredients that make up an excellent article that can pull in more readers, subscribers and sales for you. Make full use of these powerful article writing tips.

 

Read this secret report that can propel your article marketing efforts and supercharge your profits!

 

Secret Article Profits

Using Long Tail Keywords for Article Writing

Monday, February 18th, 2008

Before you even start writing your article, keyword research is a must. It is so critical that it can determine whether your article marketing effort is a flop or success.

Keyword Research for Long Tails – Your Key to Fast Traffic

Long tail keywords or long tails are worth gold to every article marketer. Using long tail keywords for article writing is smart because they are easier to rank than normal keyword phrases.

What is a long tail?

A 4 or 5 keyword phrase is a long tail version of the root keyword. For example, “make money online with PPC” is a long tail. Or “buy red Toyota Prius” is another example of a long tail.

Why using long tail keywords for article writing is beneficial?

They are targeted and specific and much easier to rank. Hence, the conversion is better. Those who search “article submission software review” probably have some knowledge about article submission software. So if your article is targeting the keyword “article submission software review”, isn’t it very specific and targeted?

Compare this with targeting the keyword “article submission”. Yes, it gets a lot more searches from Google, Yahoo and MSN. But ranking for this keyword is much, much tougher than “article submission software review”. Also, when people search for “article submission”, they may be looking for article submission services, or how effective is article submission, or so on. Very untargeted!

What is a good long tail?

a. Use a keyword research tool like Keyword Elite or WordTracker.

b. From there, look for keywords that have lower than 1000 search counts. Normally, the actual search counts in Google are at least 3 times higher than this.

c. Go to Google the keyword. See if the search results is lower than 2 million results. The lower this figure, the lower the competition, the better for you.

d. Use the “allintitle:keyword” search at Google to see how many web pages are optimized for the keyword you are targeting. Anything lower than 3000 is good.

e. Repeat the whole process until you have 10 to 20 keywords.

Once you have gathered 10 to 20 keywords, write 10 to 20 articles around these keywords and submit them to EzineArticles.

Sit and wait for the traffic to start pouring in…

See the following screenshot of an article I wrote and submitted to EzineArticles that has thus far received over 30,000 views or about 30,000 unique visitors over a year. Today, it is still ranked No.3 in Google.

Article View

All the views are from the search engines. That works out to about 2200 visitors per month. Assuming the click through to my site is 30 to 50% which works out to about 660 – 1100 visitors per month from 1 article.

What if you can convert at 1%? That will be 6 to 10 sales! By the way, the conversion of this article is about 1%.

Now, what if you have 10 or 20 of such articles? You do the math. Using long tail keywords for article writing rocks!

About Davion's Online Marketing Blog

Hi, I am Davion, a 5-figure (monthly income) online marketer living in the hot but beautiful and green city, Singapore...and this blog is created for you. Stay around to pick up some powerful online marketing tips, tools and the latest news.

I will also share my marketing experience, case studies as well as reveal some insights into the world of online marketing so that you too can make money online even in your pyjamas!

"Discover the Exact System I Use To Get From ZERO to 5-Figure Monthly Income In 12 Months!"
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